Using Hunch to assist consumers with banking-related decisions
January 2nd, 2010
I tried a few money management queries on hunch today. Hunch is a service that lets anyone create automated decision assistants for others to use.
I have to say that there are currently not many questionnaires I found useful, but it seems to me there is a largely untapped potential for financial institutions and other players focused on financial consumer eduction to help consumers make decisions. I think these questionnaires could be particularly useful if they can be combined with financial calculators.
Here is a sample of the “hunches” I tried:
- Which savings account should I use?
- Shoud I use a bank or credit union?
- Which type of savings account should I get?
- Should I use a credit or a debit card?
I wonder what liability risk there is with such questionnaires and whether they fall under specific regulations.
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